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How to Create Professional Quality Interview and B-Roll Videos for Your Business: Tips from an Award-Winning TV Production Company.

Creating videos for your business can be a daunting task, but it doesn’t have to be. With the right guidance, you can create professional quality interview and B-roll videos that will help you showcase your business in the most effective way possible. In this article, we’ll be discussing tips from an award-winning television production company on how to create stunning, high-quality videos for your business. From the importance of good lighting and sound to the value of good storytelling and the right equipment, this article will help you understand the basics of creating professional quality interview and B-roll videos for your business. So, read on and learn how to create captivating videos that will help you showcase your business in the most effective way possible.

The Benefits of Creating Quality Interview and B-Roll Videos

When it comes to creating videos for your business, it’s important to understand the benefits of creating high-quality interview and B-roll videos. Interview and B-roll videos are designed to showcase the people behind the business, to help your potential customers connect with you on a more personal level. Interview and B-roll videos can also help you showcase your products or services in the best light possible. Interview and B-roll videos are often used as customer testimonials, as well as for brand awareness and lead generation. They can also be used to create video tutorials, product overviews, and more. Interview and B-roll videos can also be used to create educational content that your customers can learn from. They can help walk your customers through your products or services in an easy to digest format that is much more convenient than reading long blog posts.

Equipment

When creating high-quality interview and B-roll videos for your business, the first thing you need to do is make sure you have the right equipment. To start, let’s take a look at the importance of good lighting: Good Lighting – Good lighting can completely transform your interview or B-roll videos. It can help your videos look professional and polished, while also highlighting your subject or product in the best way possible. To create good lighting for your videos, you’ll need to invest in a lighting kit. The type of lighting kit you choose will depend on the type of videos you are creating, as well as your budget. If you’re looking for a good starter lighting kit for your interview or B-roll videos, we recommend the following: – a key light (to create a spot light on your subject) – a fill light (to fill in the shadows created by the key light) – a back light (to create depth and separation from the background) – a light modifier (to shape and direct the light) – a stand – a tripod – and a power source

Video taping interviews on location for Warner television
Video taping interviews on location for Warner television

Editing and Post-Production

Editing and post-production are two of the most important parts of creating high-quality interview and B-roll videos. Editing your videos effectively will allow you to choose the best takes, as well as cut out any mistakes. When editing your videos, make sure to keep the following in mind: – Always make sure to keep the most important parts of your videos. – Make sure to leave room for B-roll and other visuals you may want to include in your videos. – Make sure to make your videos interesting and engaging. – Cut out any mistakes or parts of the video that don’t add anything. When it comes to post-production, make sure to take the following things into consideration: – Color correction – Make sure to correct any mistakes in the colors in your videos. – Image correction – This will allow you to make any changes to the visuals in your videos. – Audio correction – This will allow you to clean up any mistakes in the audio in your videos. – Titles – This will allow you to add captions or titles to your videos. – Transitions – This will allow you to add transitions between your clips.

Tips on shooting interview videos

When it comes to creating video content, it’s important to make sure you are creating the right type of video for the right audience. For example, if you are marketing to B2B customers, you may want to create more educational content, whereas if you’re marketing to B2C customers, you may want to create more customer testimonials. If you’re looking to create interview videos for your B2B customers, here are a few tips on how to do so effectively: – Determine the format of your videos – Before you start filming your videos, you’ll want to think about what format you want to shoot in. Traditionally, interview videos are shot in a landscape format, which means they are filmed with the camera placed on the side of the table. However, these days, it’s becoming increasingly common for people to shoot interview videos in portrait format. – Plan out your questions – Before you start filming, you’ll want to make sure you have a list of questions prepared. Depending on the type of interview video you’re creating, you may want to have a list of pre-written questions, or you may want to have your list of questions written down, but only use them if the interviewee brings up the subject. – Get the right equipment – You’ll want to make sure you have the right equipment when filming your interview videos. This includes a camera, microphone, and tripod. – Create a clean, professional environment – You’ll want to make sure that the environment you film your interview in is clean, professional, and well-lit.

Tips on shooting B-roll videos

If you’re looking to create B-roll for your interview videos, you’ll want to make sure to select a B-roll that is relevant, but also complements your interview videos. B-roll can include anything from product walkthroughs, demonstrations, simulations, shots of your company’s workspace, and more. When shooting B-roll for your interview videos, here are a few tips you’ll want to keep in mind: – Make sure your B-roll is consistent – When creating B-roll for your interview videos, you’ll want to make sure that each clip is consistent. For example, if you are showing off a product in one clip, make sure that product is also shown in the next clip. This will make your videos look more cohesive, while also allowing your viewers to understand each clip’s importance. – Make sure your B-roll is relevant – Just like your interview questions, you’ll want to make sure that each B-roll clip is relevant to your interview. This will help your interview flow more smoothly, while also helping your viewers understand the value of each clip you are including in your videos. – Make sure your B-roll is relevant – Just like your interview questions, you’ll want to make sure that each B-roll clip is relevant to your interview. This will help your interview flow more smoothly, while also helping your viewers understand the value of each clip you are including in your videos.

Conclusion

In this article, we explored the importance of creating professional quality interview and B-roll videos for your business. We discussed the benefits of creating high-quality interview and B-roll videos, as well as the equipment you’ll need to do so effectively. We also explored editing and post-production, as well as tips on shooting interview and B-roll videos. With the right equipment and strategy, creating professional quality interview and B-roll videos for your business can be a breeze. So, what are you waiting for? Get out there and start creating amazing, professional quality interview and B-roll videos for your business today!

314-913-5626
Mike Haller, St Louis Video Producer
stlouisvideoproduction@gmail.com

How Drones Have Changed Video Production and How You Can Use Them.

In the last few years, drones have become more accessible and affordable. This has opened up new doors for businesses that want to implement them in their marketing and video production. Drones can be used in a number of ways to improve your videos. They are a great way to give your audience an aerial view of your business or property. They can also help you document processes, create stock footage for future marketing materials, and much more. If you’re looking to expand your video production with the help of drones, read on for some helpful tips and tricks!

Plan Your Drone Footage Carefully

When deciding what to film with your drone, you’ll want to make sure you’re choosing the best angles and shots for your subject. For example, you might want to start your video with a close-up shot of your product, followed by an aerial shot of your office. Drones are great for showing off large, exterior areas like gardens, parks, and outdoor patios. They can be very helpful for real estate video production, as they can capture a wide shot of the surrounding area. Drones are also great for indoor shots, thanks to the lower noise level. They can get very close to your subject without disturbing what’s going on. This can be helpful when filming indoors and needing to get a close-up shot of something like a machine or product.

Aerial Images of your business and stock downtown drone footage
Aerial Images of your business and stock downtown drone footage

Document your business with drone video

Businesses can use drone video to document their location and show off what goes on inside their business. This can be helpful when showcasing any special events or seasonal activities that happen during business hours. Drones are a great way to document your location, as they can get an aerial shot of the surrounding area. This can help your audience see the layout of your business or property. It can also give a better perspective of what your business looks like. You can use drone video to document your business in many different ways. You can use it to capture video of special events, show how your employees do their jobs, and more.

Use Drone Footage as B-roll

B-roll is the footage that’s played in the background during a video. This may include shots of the subject, close-ups, and different angles. B-roll is important because it helps your audience stay engaged in the video. It keeps them from zoning out by giving them something else to look at. Drones can be helpful for B-roll in many different ways. You can use them to capture shots of the landscape around your subject. You can also use them to get close-up shots of the subject to cut between your primary footage. When editing your video, make sure to include plenty of B-roll. This will keep your audience engaged and create a more thorough and complete video.

Drone shot stock footage busy street
Drone shot stock footage busy street

Create stock footage for your marketing and video production

Stock footage is a great way to expand your video library and use drone video multiple times. This can help you save time and money in the long run. Stock footage is video that is taken and shot at one time. It doesn’t have a clear narrative. It’s meant to be used over and over again on different marketing materials. You can use drone video as stock footage by editing out your primary subject and replacing them with different ones. This is a great way to expand your library. You can shoot a wide shot of one thing, like a busy street, and edit it into a different video each time. You can also shoot a close-up of one thing, like the Arch, and use that in multiple videos as well.

314-913-5626
Mike Haller, St Louis Video Producer
stlouisvideoproduction@gmail.com

From Videographers to Video Crews we can service your next production.

We can provide a whole crew or the specific equipment and skilled personnel you require for your St Louis film or video production. Whether you need a Camera operator, Sound recorder, Gaffer, Grip, Teleprompter operator, Make-up artist, Jib or Steadicam operator, we’ll provide you with the best talent and most economical video production services available. We will make your video production dreams come true with the most professional and economical video production personnel and services St. Louis has to offer.

St. Louis Video Production is a full-service video production company that captures, edits, and produces videos. Our studio provides all of the postproduction services you require in St. Louis, including drive-in video production, hard cyclorama wall, and video editing. We photograph in St. Louis and all over the country as your company directs. We have complete drone photography and video production crews and equipment. St. Louis Video Production is a small firm but has the same talents and abilities as large studio producers. The creative team includes experienced video production professionals who are experienced in using all digital formats, video, audio, graphics, animation, editing, production software, and equipment. Our videos will always look their best whether it is a broadcast commercial, web video, documentary, corporate video, or video training because we are always evolving with new talent and technology. Roll cameras!

St. Louis Video Production can be crewed by an entire team or supported with the necessary equipment and personnel. We can provide whomever or whatever video services you need, from camera operators and sound recordists to grips, gaffers, teleprompter operators, make-up artists, jib and steady-cam operators, and more. We will provide the finest talent and most economical video production crews and services in St. Louis.

314-913-5626
Mike Haller, St Louis Video Producer
stlouisvideoproduction@gmail.com

Employee Training Video | Diversity and Inclusion in the workplace

A strong corporate culture of diversity and inclusion benefits everyone and can result in more innovation for your firm. Studies also prove higher employee engagement and retention, improved decision making, and enhanced brand reputation.

Diversity and Inclusion in your workplace | Employee training video production

A single discrimination or wrongful discharge claim can inflict enormous cost on an organization – not only in money, but in time, morale and reputation as well. 

Diversity training is increasingly important in today’s multicultural and multigenerational workplace. Recent social and racial justice movements have raised expectations for diversity training to be more effective in creating an inclusive work culture.

Effective management training is critical to that effort. We can help employers prevent claims before they arise. The training videos we produce will greatly aid your company’s customers or employees in their training and will save you time and money by not having to “repeat the process” every time training is needed. Our St Louis video production company will work within your budget to ensure a reasonable training video production cost for your project, without sacrificing quality.

314-913-5626
Mike Haller, St Louis Video Producer
stlouisvideoproduction@gmail.com

Drone and ground video crews for Alberici topping out celebration.

We suggest using all your video assets to multi-market your firm to your various audiences and stakeholders. When our ground and drone crews come back from a shoot, we library all the footage so our clients can better hone their specific messages. They can review all the footage to help in the creative process to communicate more effectively.

Currently, many companies are in dire need of skilled workers. Have several positions open at your company? You may want a video to get the word out about these opportunities. Consider how likely people are to share videos and how much information you can convey. Video helps you elicit emotion which can be a key element in encouraging someone to consider the job or to send the video to a friend who may be a perfect fit for the position.

314-913-5626
Mike Haller, St Louis Video Producer
stlouisvideoproduction@gmail.com

St Louis Music Park Video Production

St Louis Music Park. St Louis’ newest open air music venue! High energy video production in St Louis. Explore your creative side with our experienced video crews.

With film and video content more popular than ever, we can help accomplish whatever you might need to make content to delight your target audiences. No matter what goals you want to achieve, we’ll make sure you have what you need to make your ideas become a reality.

314-913-5626
Mike Haller, St Louis Video Producer
St Louis Video Production

Covid-Safe Video Production St Louis

REMOTE INTERVIEWS & LIVESTREAM VIDEO
For most interviews, we prefer to conduct them primarily over FaceTime, Zoom or Skype.

Livestreaming video services are also available.

Our video crews will film primarily in controlled environments, such as our studio. Here, we can do interviews and presentations with one person on-camera, at a safe distance.

Alternatively, send us your footage and we will work it up and add professional polish!

Our protocols for 100% SAFE video shoots during the COVID-19 pandemic.

We provide a highly-experienced Director of Photography with ZERO Covid-19 symptoms.  He/she takes and records his own temperature the day before and the morning of the shoot.  Before the shoot, the Director of Photography carefully wipes down all equipment with Clorox disinfectant wipes or 70% alcohol solution. – Before entering the location, the Director of Photography puts on a brand new sterile mask and gloves.  The Director of Photography also carries spare masks, gloves, sanitizing wipes, tissues, and hand sanitizer.
Hands are carefully sanitized once per hour on location, in accordance with CDC guidelines.

covid safe dropkit sanitized video production studio

The interviewee/talent stays out of the room during setup.  The Director of Photography maintains approved social distancing (at least 6 feet away) at all times.  We use a boom pole microphone and/or allow the interviewee to self-place a sterilized lavalier microphone.
The Director of Photography sets up a laptop or iPad next to the camera to get the correct eye line for the interview.

If the shot needs to be adjusted, the interviewee /talent leaves the room if needed to maintain social distancing.
If requested, the Director of Photography can stay outside the room and monitor everything remotely.
The interview itself can be conducted by a remote Director via Zoom, Skype, or any similar platform.  The Client can watch or participate.
After the shoot, we begin the edit or upload the raw footage for digital delivery.

314-913-5626
Mike Haller, St Louis Video Producer
St Louis Video Production

A Drop Kit Video Production will minimize the risk of COVID-19 transmission when you’re recording.

Be Safe! – Drop kit video production during COVID-19 pandemic. We can help!

Contact Free Shooting Specialists.

Drop kits are a combination of a ENG cameras, boom microphones, lighting, and live web streaming. The drop kit is designed to be monitored remotely, over the internet, while recording. The drop kit technician sets up the camera, lighting, audio, and web streaming in advance, and leaves the room before the talent enters for taping.

Perfect for persons on camera, client testimonials and marketing communications.

A drop kit technician has a lot of specialized skills, including camera, lighting, electrical, sound and computer networking. Minimal crew means better safety.  Masked and gloved.  All gear and the set are sanitized before arrival.

We have a private studio and can shoot on greenscreen plus provide a teleprompter for your next “new normal video project.”

St Louis Video Production Crews

Grand Opening Celebration Lions Choice Restaurants

Our team helps convey your message through consistent video delivery via DVD’s, data thumb-drives and the web.

Producing their show segments has made us vastly experienced in shooting both food and it’s preparation.  We understand everything better because of the hours we put into the show whether it be lighting, camera techniques, or audio.

Every production is unique. Whether you need simple internal executive messages or large externally facing marketing videos, we have the expertise to deliver. This is where our technological expertise and creativity meet! Our team of trusted professionals have experience in pre-production, script writing, storyboarding.  Our experienced crews have the equipment and talent to produce videos ranging from corporate interviews to high-end commercials and everything in between. Our crews shoot ENG, broadcast television, aerial, reality TV, Behind the Scenes, films, documentaries and much more.

st louis video production crews shoot a number of different types of cooking and production show segments.

314-913-5626
Mike Haller, St Louis Video Producer
St Louis Video Production
stlouisvideoproduction@gmail.com

Corporate Marketing | Clutch Group | A week in the life – skills to profit

A Creative Solution For Any Corporate Video Project

St Louis Video Production, Inc. is the leader for professional, corporate video that meets the unique needs of businesses in today’s rapidly changing environment.

We’ll tell your unique story.  We are an award-winning, full-service production company that specializes in video marketing, TV commercials, green screen, video editing, brand video strategy, scripting, pre-production, audio production and experienced on-location video crews.

Our fully equipped video studio features HD video editing, sound recording, a production studio that includes a large cyc wall green screen, broadcast 4K cameras, teleprompter with an experienced operator and all the lighting you might need.  We have partnered with businesses and advertising agencies throughout the United States seeking professional films, television commercials, corporate videos and a full-service video studio.

IDEAS & CONCEPTS

Bring us your script, or let our award-winning team develop one based on your story and target audience.

PRE-PRODUCTION

We can provide on-screen talent, scout locations, provide all support staff and pull any needed site or drone permits.

VIDEO SHOOT

Shoot in our green screen studio, at your office, or on location anywhere.

POST-PRODUCTION

We provide pro editing, mastering, special effects, conversion and direct uploading.

INTEGRATE & OPTIMIZE

We help you develop strategic video marketing campaigns, website integration, Google, VIMEO and YouTube optimization.  We also offer live streaming of your event or special promotion.

314-913-5626
Mike Haller, St Louis Video Producer
St Louis Video Production
stlouisvideoproduction@gmail.com

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