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St Louis Video Production | Corporate Marketing and Training

Create an About Us Video for your Company.

Many firms have an About Us section on their website. Customers want to know who you are. Give them a bigger and better picture of who you are. Create an emotional connection to show and tell your customers your story. Some topics might include your corporate mission and values, the company origin, the challenges it has faced and it’s vision for the future.

The value in the About Us video as described above is that your potential customers and current customers will see the personal touch of your company. They’ll see the passion and enthusiasm of your team and by allowing them to understand how you want to grow, they may feel more connected to you and want to help you reach your goals.

This type of video will be used by the marketing and sales departments but can also be used by the Human Resources Department. H-R can use it in recruitment as well as in new employee orientations. Having every employee really understand your company’s story, with its focus on what’s happening now, how you started and where you’re going, will help them better understand their role as part of the team.

314-892-1233

Robert Haller, St Louis Video Producer

St Louis Video Production

stlouisvideoproduction@gmail.com

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st louis video production | video production for business | video makeup

We want you to look your very best on camera!

Makeup

Use makeup sparingly, unless you’re told otherwise by your Producer/Director.

If you have a makeup artist on your shoot you will be fine. If not, the director or camera operator will most likely add some powder to your face to reduce the shine or glare from the lights. Especially on the nose, forehead, and bald spots.

Be sure to use powder that closely matches your color of skin and careful with rouge because it will stand out on video.

Keep all other make-up very simple. Avoid make-up which contains glitter, or is frosted. Before your video production talk with your producer and director, they will advise you as to what looks best for your particular shoot.

314-892-1233

Robert Haller, St Louis Video Producer

St Louis Video Production

stlouisvideoproduction@gmail.com

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st louis video production | st louis video

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st louis video production | pre production and production | video production company methods

Before you shoot, plan your video production first!

Pre-Production should include most of the following for your project

Project Analysis and Recommendations

Storyline script development and final script

Art Direction

Location Scouting

Shoot Coordination & Logistics

Talent Casting (Voice and On-camera)

st louis video production planning methods, prepare before you shoot!

When these tasks are completed then it’s safe to pick up a camera and start shooting.

Video Production

Shoot in High Definition Video

Consider if you need Aerial Filming (Helicopters/Planes), in some productions an aerial video or still images from a bird’s eye view are necessary to convey the information.

Will a single camera work? Yes in most instances, but we do have the capability of Multi-Camera Shoots also.

Your Producer will help in your need for Specialized Equipment (Steadicams, Jibs, Dollies, Teleprompter, Makeup and other specialized artisans)

Rob Haller, St Louis Video Producer

314-892-1233

St Louis Video Producer

robh@hallerconcepts.com

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St Louis Video Production

Professional videotaping

Always use a tripod.

When videotaping you need the kind of tripod that has a “fluid” head, to produce smooth motion.

If outside on location, shoot with the sun on your back.

The best-looking footage will come if you shoot either during sunrise or during sundown. For all other times of the day, you will have to carefully pay attention where the sun is located and either avoid shooting altogether when the light is harsh during mid-day, or to make sure you have the sun on your back. The ideal time to capture footage without a lot of camera adjustments is on a cloudy day.

Before shooting, set your white balance.

A camera that allows you to manually set a custom white balance is the best. Then your camera is ready to shoot in the right conditions with the right colors. Plus the camera will be automatically exposed the right way.

Plan your shots according to your script.

Always plan your shots, how you will pan, how you will zoom, and how you will compose the picture. It’s a good practice to not zoom in and out fast, or too much, and don’t pan a lot either. This gives more time to the viewer to study the subject, without your video being too static. No script? You should always shoot to a script!

st louis video production companies | st louis video production | proper videotaping techniques

Become a difficult editor.

Select only the best video you have shot. Cut where there is a lot of camera shake, cut where the composition is not right, and cut when the wind is over-powering the conversation. And edit according to your script.

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Video production for the small computer screen
Most internet viewers will be viewing your video production in a small window from their web browser. It’s important to create your video that looks good at a smaller size, viewed on a typical computer screen.

When viewing videos in a small window, details get lost. Don’t expect a video crowded with multiple objects to look good in a small web window. Smaller objects in the frame might simply disappear in the background blur.

The best looking videos for the web are those that work within the standard size of the internet display. Don’t place small, complex objects on the video set. It’s best to focus on a large, simple subject instead. Often the best solution is a talking head, positioned front and center in the frame. No fancy background, no tiny details, just the speaker’s face big in the frame.

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Our name is st louis video production, but we also produce video productions throughout the United States. We are often asked by our customers based in St Louis to tape for them in other states and other countries. Let us know what your video requirements of your script contain. We’ll be happy to help and setup your logistics for effective and affordable video production. Here is an example of an out of town video production.

Video Production St Louis MO. video production company st louis. st louis video from st louis video production on Vimeo.

St Louis Video Production is a St Louis based video production company providing professional video production services to St Louis and the metropolitan region.

Video production as a marketing tool has experienced explosive growth, for its ability to deliver compelling communications and affordability. Live event and online streaming web video is a great communication solution for businesses both large and small. Allow us to produce the perfect: informational video, product demonstration video, corporate training video, corporate recruiting video, corporate seminar video, or corporate VIP event video.

We’re ready to help you share the news! Generate enthusiasm and create new leads with a company profile video production.

Rob Haller, St Louis Video Producer

314-892-1233

St Louis Video Producer

robh@hallerconcepts.com

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st louis green screen video production | studio | editing and post production

A St Louis green screen video production can create entire new looks for your video productions. Virtually any background can be added or created. Of course for any video production, it’s critically important that your production team understand proper lighting, but more so for green screen production. Lighting should cascade evenly or shadows and hotspots will have to be sampled by your software, also position your subject about eight feet away from the screen to prevent shadows. We have shot numerous green screen projects and they are becoming a different video production alternative.

st louis green screen video production

st louis video green screen production

In post production the green screen is also unique. The background and foreground objects can change from what was originally shot and layered with a new look, such as moving video or a static still image. Actors and talent can be placed in different environments and situations, allowing greater creative control in the edit suite. The right software editing with a trained professional editor is a beautiful sight to behold.

Rob Haller, St Louis Video Producer

314-892-1233

St Louis Video Producer

robh@hallerconcepts.com

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st louis video production | st louis video

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st louis video production | teleprompters and videotaping | talent on camera

St Louis Video Production Company

St Louis, Missouri

Video Teleprompters are worth their weight in gold!

A teleprompter is a great way to streamline video production when you want to stay on script and talk directly to the audience.

The concept is that you use the teleprompter for reference but look past the reflection into the actual lens of the camera when you know what you are supposed to say and also break eye contact occasionally, similar to a normal conversation with someone.

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It’s important for the on camera talent to know the script well and know what is important to emphasize to the audience.

It also helps to have video experience and feel comfortable in a video production situation. When used properly, the video teleprompter keeps you on script, on-time, and is not noticeable to the viewer.

It can reduce production time and make the producer’s and editor’s job easier to work within your script.

When in doubt, utilize this wonderful video production method for your next video.