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Marketing your business with corporate videos

As more people use internet search, online videos become increasingly important for reaching and connecting with followers, fans and customers. Have your company show a smile and a friendly voice, you can build rapport with your customers faster and help them relate to your business on a more personal level.

Video connects customers on a deeper level because it covers and reaches out to different types of learning styles: the visual where people learn by reading or seeing demonstrations of a product or service and the auditory where people connect by listening to audio.

Videos also help sites show up higher on the search engines. Browsers and search engines are becoming savvier and are spending less time reading endless web pages of text. Instead, they are picking up on keywords tagged on videos appearing on sites.

As a growing business, it is important that you integrate video into your online marketing efforts. Even if you start with a basic video tip on how to best use your product or service, just get it recorded and post it to YouTube, your own website and/or blog. Although most people like humor and creativity, they also like messages that help them save time or money or makes their life easier, and that’s what you can provide.

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Talking Head Videos Are Welcome At St Louis Video Production.

It’s a personal, direct way to capture viewers’ attention. Talking Heads Videos can be edited and delivered within hours of video taping.  A Talking Head Video is a quick and cost effective way of using a professional video to communicate key messages to your target audience.  They are effective when you need extra impact such as interviews, corporate news, staff introductions or public reactions. Even though this is the simplest form of video presentation, the results can be a great solution for cost efficient communications.   314-892-1233 Mike Haller St Louis Video Producer St Louis, Missouri, USA  | Video Production stlouisvideoproduction@gmail.com

 

 

Video testimonials can be very effective and get your best clients selling for you.

Video testimonials are the most powerful way to establish trust and credibility.

Every satisfied client has a story to tell. With a video testimonial, clients can share real and unscripted stories about their experiences. This style of video generates client interest and confidence in your brand. Testimonials are ideal for service-based industries such as restaurants, hotels, spas, and fitness centers.  Testimonials establish credibility help to increase sales.

For your products clients can praise the virtues of your goods.  For services, clients communicate how easy and enjoyable it was to use you.  For places, clients can recommend your location as a top destination.

When we produce your business video we will upload it to YouTube or Vimeo in many cases.  It’s an important part of our job to get your video production out on the web and promote it.  We can help with that we are experts in video search engine optimization (SEO) and pay per click (PPC).

The above video testimonial was shot on location over the course of a few hours.  Over 15 different video clips and programs were created for the marketing and public relations programs.

Need Video Marketing Advice? Create and produce a quality production and upload it to the internet!

Anyone who does marketing for their company knows how important it is to keep your marketing efforts fresh and relevant to your target market. One of the most popular ways to market to your audience is to do video marketing. The next step to successful exposure are to upload it to the web.

After you have published your video, include your web address in the video description. You will also want to include several keywords that describe your video in the description. This will help users find your information and search engines effectively rank your video. Your web address can also be included in your video.

When writing a description of your video include your web address at the beginning of the description using proper HTML. This will allow viewer to click the link and be immediately directed to your website. You should also include a description using your primary and alternate keywords for better page ranks.

You can put up a podcast feed on your site to syndicate your video around the web. This will get your video out to a much larger audience than just social media or YouTube will. For example, post it on Amazon for the Kindle or iTunes for their devices and see your audience grow.

It can be difficult to know what the topic of your video should be. One of the best ways to determine what will be successful is by looking at what others have done. How-to videos, commentary on current events, and interviews with those “in the know” are all topics that have proven interesting to web users.

Short is sweet. Quick videos are more likely to be viewed in full than long-winded commercials. The less you say, the better, but be sure to pack your content full of great information so that the time spent on camera is truly worth watching once you upload the video to the web.

Develop a YouTube channel to help your video marketing campaign be successful. This channel should have a description with common keywords associated with your company. Always include your web address at the beginning of each video description and close each video with a call to action such as visiting your website for more information.

The use of video in your marketing strategy is a smart idea and it’s popular. You can keep your marketing relevant and fresh by making use of live video to reach your audience.

https://vimeo.com/88666570

The video clip shown above in this article is from a video newsletter for a packaged neutraceutical firm.  A questions and  answer interview style is what we perform for them on an ongoing basis to communicate to their various audiences and stakeholders.

314-892-1233

Robert Haller, St Louis Video Producer

St Louis Video Production

stlouisvideoproduction@gmail.com

St Louis Video Production | Corporate Marketing and Training

Create an About Us Video for your Company.

Many firms have an About Us section on their website. Customers want to know who you are. Give them a bigger and better picture of who you are.  Create an emotional connection to show and tell your customers your story. Some topics might include your corporate mission and values, the company origin, the challenges it has faced and it’s vision for the future.

The value in the About Us video as described above is that your potential customers and current customers will see the personal touch of your company. They’ll see the passion and enthusiasm of your team and by allowing them to understand how you want to grow, they may feel more connected to you and want to help you reach your goals.

This type of video will be used by the marketing and sales departments but can also be used by the Human Resources Department. H-R can use it in recruitment as well as in new employee orientations. Having every employee really understand your company’s story, with its focus on what’s happening now, how you started and where you’re going, will help them better understand their role as part of the team.

314-892-1233

Robert Haller, St Louis Video Producer

St Louis Video Production

stlouisvideoproduction@gmail.com

St. Louis Video Production | Video Interviews

Video Interviews can be professionally produced for You Tube and your website.  Sell Promote your service, product, company or event.  For small businesses this can be your communications solution to convey your message to your target audience.  At St. Louis Video Production, we are fortunate to work with a wide variety of companies to help them create effective and creative solutions for video marketing.

We create multi-media of all kinds. If it involves video and sound into to create compelling media, we can certainly create it for you.

314-892-1233

Robert Haller, St   Louis Video Producer

St Louis Video Production

stlouisvideoproduction@gmail.com

Video Production in Saint Louis | Corporate Videos | Marketing and Training

Shooting for an industrial marketing video is no different than most other types.  You still need a script and a producer to make things happen.  Your producer will get the script finalized with the writer and coordinate the crew and in our case here, direct and edit.  We’re a small efficient video crew that can handle all of your creative needs with only a few people, a lot less than the larger studios in cost and in man hours by your team.  The image below was taken for Midwest Metals.  They have been a valued client since 1990.  We like to create and mold relationships as much as video productions, it makes for a better lasting association.  We also shoot stills and maintain their websites for marketing and associate information logins.

st louis video production

st louis video production

314-892-1233

Robert Haller, St Louis Video Producer

St Louis Video Production

stlouisvideoproduction@gmail.com

video production companies st louis | studio | video editors

John Eyres of BCC is just great on-camera!  He did a wonderful job and spoke from the heart.  We supplied the proper studio forum, relaxed and controlled.  The lighting and subtle background provided him the perfect set to deliver his video marketing message.  John will use this on his website and blog to further advance his sales efforts.  Mike Haller, videographer.  Rob Haller, Producer and Editor.

314-892-1233

Mike Haller

St Louis Video Producer

mikeh@hallerconcepts.com

St Louis, Missouri, USA  | Video Production