We’ll help you define your target audience
Marketing is about positioning and communicating your unique value to a very specific audience. Your product or service won’t appeal to everyone. In fact it probably won’t appeal to that many people at all. You have to ensure that you craft a message that is tailored to the specific concerns of a very well defined audience. That sounds risky because if you narrow the focus of your message you have to leave stuff out. The only thing riskier than that is leaving everything in.
We’ll help you show and tell
Video is by far the fastest growing marketing tactic in use today because it informs and persuades better than any other media type. Video is a visceral experience that engages the audience both visually and orally. Why just explain how your product works when you can actually show people using and benefiting from that product? Video is gaining popularity because it is the best means of conveying a great deal of information quickly to your audience.
We’ll help you focus on your customer
Your customer wants to know how you can solve their problems – that’s what matters to them. And yet the vast majority of corporate videos today are still not written from the customer’s view point, we’ll help show you how.
Mike Haller, St Louis Video Producer
St Louis Video Production
Leave a Reply