Experienced Crews | Professional Equipment | Studio & Remote Production

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Big Impact, Small Footprint: How Small Crews Deliver Better Video Quality

In the world of commercial video production, bigger doesn’t always mean better. For many marketing professionals, corporate communicators, and content strategists, the key to standout visual content lies not in oversized teams or overcomplicated setups—but in the efficiency, precision, and creativity of a small, highly skilled crew.

At St Louis Video Production, we’ve spent decades proving that a well-organized, experienced small crew can produce video quality that rivals major productions—often with faster turnaround times, lower overhead, and more flexibility on set. Here’s why scaling down your crew size might just scale up your results.

1. Agility = Better Shots

With fewer people on set, small crews can move faster and adapt quicker. This is especially valuable in:

  • Dynamic environments, like busy offices or event spaces
  • Tight locations, where large setups would be disruptive
  • Corporate interviews, where maintaining a low profile ensures authenticity and comfort

Fewer layers of communication also allow for real-time creative decisions between client and crew, cutting down on reshoots and boosting efficiency.

2. Streamlined Workflow Without Sacrificing Quality

A modern small crew often includes:

  • A videographer who doubles as director of photography
  • A sound operator who also monitors lighting
  • A production assistant handling logistics, slates, and continuity

When each member is cross-trained and experienced, the quality of output is never compromised—it’s just produced smarter. With the right tools and planning, a small crew can shoot multi-camera setups, aerial drone footage, and cinematic B-roll—all within one production day.

3. Better Communication, On-Set and Off

In large crews, ideas can get lost in the chain of command. With a smaller team, clients interact directly with the creative lead—often the same person operating the camera or overseeing post-production. This enables:

  • Real-time feedback and adjustments
  • Immediate creative alignment
  • Direct accountability for vision and outcomes

That kind of clarity results in faster editing, more focused messaging, and visuals that stay on brand.

4. More Natural Performances from On-Camera Talent

When your subject is a CEO, a customer, or a team member—not a trained actor—a small crew helps create a relaxed, low-pressure atmosphere that encourages authentic delivery. A room full of lights, cables, and a dozen technicians can feel overwhelming. A lean crew setup feels conversational, allowing your on-camera talent to shine naturally.

5. High-End Gear That’s Light and Efficient

Modern equipment makes it easier than ever for small teams to capture large-scale results. At St Louis Video Production, our small crews are equipped with:

  • Cinema-quality cameras with high dynamic range and interchangeable lenses
  • Professional sound gear, including boom and lavalier microphones
  • Compact lighting kits that can simulate daylight or create moody, cinematic looks
  • Licensed drones capable of indoor and outdoor flight
  • AI-driven editing tools for quicker post-production without sacrificing quality

The result? Stunning visuals without the bulky footprint.

Why Businesses Choose St Louis Video Production for High-Impact Small Crews

At St Louis Video Production, we bring over four decades of expertise to every project. We are a full-service professional commercial photography and video production company that’s built for both studio and location shoots, using the right equipment and crew structure for each unique project.

We offer:

  • Custom video and photography services for all media formats
  • Licensed indoor and outdoor drone pilots for sweeping aerials and precision imaging
  • A private studio space ideal for interviews and customizable sets
  • Full post-production capabilities with AI-powered editing, motion graphics, and color grading
  • The ability to repurpose and reformat your footage for various platforms, from web and broadcast to internal communications

Since 1982, we’ve supported businesses, marketing firms, and agencies across the St. Louis area with dependable results and creative solutions. Whether it’s a brand video, testimonial series, or product shoot, we optimize every frame with the right-sized crew for the job.

Need high-end results without a production circus? Let’s talk.
St Louis Video Production is your partner for streamlined shoots, creative flexibility, and polished visual storytelling that resonates.

314-913-5626

stlouisvideoproduction@gmail.com

Give us a call or a text or an email. We’ll get back to you promptly if we’re out on a production. We are always available to meet you at your offices or in our studio to discuss your upcoming project.

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Secrets to Great Event Photos and Video Clips

In today’s fast-paced digital landscape, capturing the essence of an event through photography and videography is essential for businesses and organizations. High-quality visuals can convey a message, create a connection with the audience, and provide valuable marketing material. Whether it’s a corporate conference, a product launch, or a community engagement event, producing exceptional event photos and video clips requires a blend of planning, expertise, and the right equipment. Here, we will explore the key elements that contribute to great event photography and videography, helping decision-makers ensure their next event is immortalized in style.

Supplement your main footage with B-roll—scenes that add context, such as venue details, decor, and guests mingling.

1. Pre-Event Planning

The foundation of successful event photography and videography lies in meticulous pre-event planning. This includes:

  • Understanding the Event: Familiarize yourself with the event’s goals, schedule, and key moments that need capturing. This understanding helps in anticipating critical shots and setting expectations with stakeholders.
  • Scouting the Venue: Visit the event location ahead of time to assess lighting conditions, potential backdrops, and any restrictions for filming or photographing. Knowing the layout will allow you to plan the best angles and setups.
  • Equipment Preparation: Ensure that you have the right gear for the event. This includes high-resolution cameras, various lenses, tripods, lighting equipment, and sound recording devices. Consider the need for drones if the venue permits aerial shots, which can add a unique perspective to your footage.

2. Lighting Techniques

Lighting can make or break your visuals. Here are some tips for managing lighting effectively during an event:

  • Utilize Natural Light: Whenever possible, leverage natural light sources. Positioning subjects near windows or outdoors can create beautifully lit images.
  • Bring Your Own Lights: In dimly lit environments, having portable lighting kits can help illuminate your subjects without harsh shadows. Softboxes and LED panels can create a flattering glow.
  • Adjust for Different Environments: Be prepared to adapt your lighting techniques based on the environment—bright banquet halls may require different setups than cozy, dimly lit venues.

3. Capturing Candid Moments

While posed shots are essential, candid moments often convey the true spirit of an event. To capture these fleeting moments:

  • Blend In: Move through the crowd unobtrusively to capture genuine interactions and emotions. A long lens can help maintain distance while still getting close-up shots.
  • Be Alert: Stay focused on the action. Events are dynamic, and the most memorable moments often happen unexpectedly.
  • Engage with Attendees: Building rapport with guests can lead to more natural, relaxed expressions. Don’t hesitate to introduce yourself and create a comfortable atmosphere for candid photography.

4. Storytelling Through Video

When it comes to video production, storytelling is paramount. Here’s how to effectively craft a narrative:

  • Plan Your Shots: Identify key moments to capture, such as speeches, audience reactions, and special performances. This will help you tell a cohesive story when editing.
  • Include B-Roll: Supplement your main footage with B-roll—scenes that add context, such as venue details, decor, and guests mingling. This additional footage enhances the final product and provides smoother transitions.
  • Capture Sound: High-quality audio is critical for videos. Use external microphones to ensure clear sound, especially when recording speeches or presentations. Ambient sound can also enrich the final product.

5. Post-Production Excellence

Editing is where the magic happens. Effective post-production enhances your footage and brings the event to life:

  • Select the Best Shots: Review all footage and select the most compelling clips. Focus on quality over quantity.
  • Use Editing Software Wisely: Familiarize yourself with professional editing software to create polished, visually appealing content. Consider color grading, transitions, and audio adjustments to enhance the overall quality.
  • Tailor Content for Different Platforms: Different social media platforms have varied requirements. Customize video lengths and formats to optimize reach and engagement.

Conclusion

Creating great event photos and video clips is a combination of strategy, technique, and creativity. At St Louis Video Production, we have been perfecting this art since 1982, providing full-service professional commercial photography and video production tailored to the needs of businesses and organizations in the St. Louis area.

Our experienced team utilizes the latest equipment and has a creative crew with extensive knowledge of diverse media requirements. From full-service studio and location video and photography to comprehensive editing and post-production, we can customize your productions to ensure success.

Additionally, our licensed drone pilots can fly specialized drones indoors, providing a unique perspective that sets your event apart. With our private studio lighting and visual setup, we can accommodate small productions and interview scenes, incorporating props to enhance your set. Whether you need assistance with setting up a custom interview studio or require sound and camera operators, St Louis Video Production has the expertise and resources to make your next video production perfect. Let us help you repurpose your photography and video branding to gain more traction in the competitive landscape.

Reach out to us today, and together, we can capture the essence of your next event with stunning visuals that resonate with your audience.

Mike Haller 314-913-5626 stlouisvideoproduction@gmail.com

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Interview and B-roll Filming Services Tips for a Successful Shoot.

Do you seek tips to make your b-roll shoot successful? Look no further! Read on to discover how expert interview and b-roll filming services can help you shoot hypnotizing footage that’ll leave a lasting impression on your viewers.

Planning ahead will help on the day of filming.

With the right plan and method, your project can be complete quickly with great outcomes.

Introduction

Preparation is key for a successful shoot! Before you begin, it’s important to be organized and have a plan. Here are some tips to help you prepare.

-Research the Talent: Look into the type of person or talent you will be interviewing. Knowing about their work will make the interview go easier.

-Location Scouting: Find a spot that fits your vision. Make sure it’s well lit and not too noisy. Visit the space or Google Street View it before deciding.

-Scheduling: Prepare a shooting schedule for each day. Include start and wrap up times, plus breaks.

-Equipment Prep: Test all gear. Check media cards, mics, tripods, props – get everything ready! Good prep saves time and stress later on.

What is Interview and B-roll Filming?

Interview and B-roll film shooting is an interesting way to create videos. Interviews involve filming one or more people speaking, while B-roll is non-interview footage that helps tell the story. This style of video production can be used for corporate marketing or client testimonials.

To make a successful video, certain tips should be kept in mind. Necessary equipment should be picked, participants should be prepped, backdrops should be chosen, creative angles should be used when filming b-roll, slow motion effects should be used to create texture, sound mixing principles should be understood and creative editing techniques should be explored.

These elements, combined together, make for a quicker and more effective video than a full documentary.

Benefits of Interview and B-roll Filming

Filming interviews and B-roll is a great way to capture your audience’s attention. It creates an impact and makes your message engaging. This type of video content focuses on the story. It can highlight an individual, a corporate message or a local news story. Video adds interest and helps define, introduce and elaborate the story.

There are several advantages to using interview and B-roll filming:

  • Visual storytelling – Viewers gain insight into a person’s background and life experience through interviews. Visuals show emotions which audio cannot.
  • Context – B-roll footage provides a clearer visual understanding of the topic.
  • Professionalism – Investing in production services such as pre-production meetings and shot lists will give professional results.
  • Creative – Post production editing offers room for creativity like music selection and effects.

Preparing for an Interview and B-roll Filming Shoot

Successful interviews and B-roll shoots need proper planning. Preparing in advance can save time and stress. Here are some top tips.

Schedule: Video shoots involve complex logistics. Everyone must understand their roles, and have enough time to complete them.

Location: Find a suitable place with good lighting, seating, parking, and no noise. Ensure all paperwork is signed.

Equipment: Get all the necessary equipment and a shot list to stay organized.

Talent/Participants: Find knowledgeable or interesting people for interviews or B-roll footage. Ask questions ahead of time. Check if there are any dress codes.

Follow these steps for a smooth interview and B-roll filming experience!

Getting the right equipment and experienced crew is essential.
Getting the right equipment and experienced crew is essential.

Equipment Needed for Interview and B-roll Filming

Equipment for interview and B-roll filming depends on the size and scope of the project. But, there are some universal pieces filmmakers should have. A digital or HD camera is essential for good footage. An audio recorder is a must for clear dialogue and great sound quality. Lighting equipment also makes a difference. Having a soft case light and one more powerful light helps to get an optimal effect.

Necessities include backdrop stands, extension cords, batteries, tripod(s), and editing software. These items should be ready when filming. Otherwise, achieving desired results can be difficult.

Tips for a Successful Interview and B-roll Filming Shoot

Organization and preparation are critical for a successful interview and B-roll filming. Here are some tips to consider.

Before the Shoot:
• Confirm interviewee’s availability a few days in advance.
• Research background info for your story/film.
• Outline questions for interviewee ahead of time.
• Brainstorm potential b-roll shots linked to your subject matter.
• Note equipment needed for shooting (lighting, mics, etc.).
• Map out timeline of before, during, and after filming.

During:
• Test audio levels before rolling.
• Ensure enough light without glare.
• Capture safety takes of each shot.

After:
• Clearly label tapes with location and date.
• Transfer footage onto a drive format (e.g. hard drive or flash drive).

Common Mistakes to Avoid During Interview and B-roll Filming

Avoid these common mistakes when filming interviews and b-roll:

1. Plan ahead. Write a production schedule and organize props.

2. Get the lighting right. Spread the lights around evenly. Adjust if needed.

3. Test different mic placements. Monitor sound levels with headphones.

4. Do test shots. Check for any potential problems early.

5. Give clear direction. Rehearse scripted scenes and action sequences.

Conclusion

Preparation is key to a successful shoot. Visuals, sound quality, and flexibility are important too. Planning ahead will help on the day of filming. Execute and plan thoughtfully. Hire right professionals for the job. With minimal effort, great visuals can be created.

Plan for contingencies. In case of problems, you can confidently handle them. You’ll come away with footage worth sharing.

314-913-5626
Mike Haller, St Louis Video Producer
stlouisvideoproduction@gmail.com

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Interviews for both TV commercial broadcast, as well as a corporate video production.


Multiple use video production for both TV commercial broadcast, as well as a corporate video production. The footage was used for advertising, corporate communications, and television commercials. St Louis Video Production was hired by an agency to provide cameraman (videographer/director of photography services) and a HD video crew locally. The video was shot with a Panasonic P2 camera, and the files we’re uploaded to the edit bay that day.  Look for St Louis Video Production to get you footage the same day or the next day, anywhere.

st louis video production studio interviews

314-913-5626
Mike Haller, St Louis Video Producer
St Louis Video Production
stlouisvideoproduction@gmail.com

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St Louis Video Production | Customer Interviews and B-Roll

Tell Your Story More Effectively with Video
For the last few years, videos have been the most powerful driver for engaging people and telling your unique story. It’s shocking just how many websites don’t have even a single video on their pages. We specialize in creative corporate video content that helps engage audiences and tells your unique story.

Video Production
Dedicated to taking a creative collaborative approach to producing film and video content, our video production services begin with production budgeting and scheduling. This establishes a delivery time and locks in creative direction, helping to ensure an on-time delivery, every time. Our creatively driven, strategic production team will work with you from initial brainstorming story ideas through the final cut.

Shooting
Our Director of Photography, is skilled at bringing subjects to life. Our complete array of services services include set design, audio engineering, lighting, photography, direction, and coordination.

St Louis Video Production. Client Interviews and B-Roll.

Video Editing
Editing takes the plan and imagery from the field and shapes it into your creative story. Since 1982, our editing experience cutting powerful visuals into creative stories for all audiences.  We’ll bring your story to life.

 

314-913-5626
Mike Haller, St Louis Video Producer
St Louis Video Production
stlouisvideoproduction@gmail.com

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St Louis Video Production | Client Testimonials and Interviews

We are a full-service professional video production company in St Louis Missouri that specializes in interview videography in addition to corporate events, training videos and more. Interviews are a critical and important part of many productions, and we do them right! We focus not only on great lighting and superior audio, but also on creating a comfortable relaxed environment for the interviewee.

We offer all kinds of interviews ranging from a sit-down conversation to a mobile journalist with a wireless microphone asking questions, to an instructional or how-to video, to even a confessional-type video booth you may see at a St Louis corporate event. Interviews can stand alone or they can be mixed with b-roll video footage, or even accompanied with photography such as portraits.

Multiple types of interviews and services we can provide  include off-camera formal ‘sit-down’ interviews, ‘run and gun’ style interviews, ‘talking head’ videos, multiple people, Spanish interviews, client testimonies, and green screen interviews all with or without a teleprompter.

St Louis Video Crew, Client Interview for Testimonial

314-913-5626
Mike Haller, St Louis Video Producer
St Louis Video Production
stlouisvideoproduction@gmail.com
https://stlouisvideoproduction.com/

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St Louis Video Production – Client Talent on Camera with Teleprompter

We’ve been doing a lot of Teleprompter shoots for many types of companies.

There are certainly a lot of things to consider prior to enlisting a teleprompter on your shoot.

Consistency between takes – Probably the most obvious. You have a script. In theory, your Talent will read it. And you know what they are going to say. This helps a ton in conducting the interview, a keeps everyone on the same page as to what is going to be said.

Controlled message – On that note, having a pre-approved script means that all team members know ahead what will be said on set. This is a big help with larger teams, or making sure that higher-ups know what content will be included in the video. Your biggest job on set though, is to make sure your Talent doesn’t look like a robot delivering this message.

Faster turnaround time – (In most instances) shooting with a Teleprompter improves turnaround times in the post production realm. Your shooting ratios should also improve using a teleprompter compared to straight interviews.

Can easily adapt message on the fly – Even though there’s a script, it’s easy to tweak the script on the fly. That said, if there are major changes it can get a little tricky. You need to make sure that the message stays consistent and on target with your team’s goals. But BEWARE this can be a Pandora’s box! We’ve been in too many shoots where the script opens up for discussion, and everyone thinks they have an answer. Dedicate one person as the script supervisor. Someone who won’t get caught up in listening to everyone’s opinions and who can keep the shoot on track.

Consider the camera angle – Most of the times, your Talent is looking directly looking to camera. This is important to keep in mind. This means a second camera is going to be at an angle (the Talent won’t be looking directly at the camera unless they turn to address it, and that camera too has a teleprompter). Just keep in mind that some viewers find switching to an an angle where the Talent doesn’t address the camera awkward if the Talent was just looking directly at the camera.

Sense of timing – With a teleprompter script, you’ll get a pretty accurate understanding as to how long your video will be. You can eliminate sections on the fly if you find your video is running too long.

st louis video production with teleprompter

314-913-5626
MikeHaller, St Louis Video Producer
St Louis Video Production
stlouisvideoproduction@gmail.com
https://stlouisvideoproduction.com/

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Video Production with Proven Sales Results for Commercial Real Estate

If you are a Commercial Developer, Realtor or Broker and you want your web video to garner the best results possible, give us a call. We have created hundreds of video productions that show and tell your presentation in the best light. We can help with the script, setup your shoot date, coordinate with our drone crew and edit to music and voice over or type on screen.

Shown here is a Business Journal feature documenting the success of Berkadia in selling one of their holdings.  We worked with them on this video production and a number of others to help in their sales and marketing efforts. (click on article to read)

Here is the video production we created.

Pre-production planning is vital to creating a well thought out and goal oriented video. Before we pickup a camera we work with you to create a workable shooting script vital to any successful video production. The shot sheet from the script then blueprints direction for the producer-director and camera operator to get the most appropriate and necessary shots. From there, your producer and editor will creatively craft the images to the spoken word, either on camera or as an appropriate voice over. Music and graphics are carefully selected to help convey your brand image. Video editing post production and motion graphics finalize the symphony of creative tools your production crew requires to create an edited video for you to market with our SEO video specialist. Getting your video viewed by your intended audience and acting upon it’s call for action is our primary goal.

Our video crew has been capturing moments in time since 1982. Our St. Louis MO based photographers and video production staff are well versed in location and studio production photography and video services. Since the beginning, we have been providing our clients with the perfect combination of creative artistry and technology. Our intensely talented team of professionals are experts at featuring our clients’ products, services, places and people in the best light—in stunning photos and outstanding video productions in Saint Louis, Missouri.

314-604-6544
Rob Haller, St Louis Video Producer
St Louis Video Production
stlouisvideoproduction@gmail.com

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