Experienced Crews | Professional Equipment | Studio & Remote Production

Posts tagged ‘st louis corporate video production’

Big Impact, Small Footprint: How Small Crews Deliver Better Video Quality

In the world of commercial video production, bigger doesn’t always mean better. For many marketing professionals, corporate communicators, and content strategists, the key to standout visual content lies not in oversized teams or overcomplicated setups—but in the efficiency, precision, and creativity of a small, highly skilled crew.

At St Louis Video Production, we’ve spent decades proving that a well-organized, experienced small crew can produce video quality that rivals major productions—often with faster turnaround times, lower overhead, and more flexibility on set. Here’s why scaling down your crew size might just scale up your results.


1. Agility = Better Shots

With fewer people on set, small crews can move faster and adapt quicker. This is especially valuable in:

  • Dynamic environments, like busy offices or event spaces
  • Tight locations, where large setups would be disruptive
  • Corporate interviews, where maintaining a low profile ensures authenticity and comfort

Fewer layers of communication also allow for real-time creative decisions between client and crew, cutting down on reshoots and boosting efficiency.


2. Streamlined Workflow Without Sacrificing Quality

A modern small crew often includes:

  • A videographer who doubles as director of photography
  • A sound operator who also monitors lighting
  • A production assistant handling logistics, slates, and continuity

When each member is cross-trained and experienced, the quality of output is never compromised—it’s just produced smarter. With the right tools and planning, a small crew can shoot multi-camera setups, aerial drone footage, and cinematic B-roll—all within one production day.


3. Better Communication, On-Set and Off

In large crews, ideas can get lost in the chain of command. With a smaller team, clients interact directly with the creative lead—often the same person operating the camera or overseeing post-production. This enables:

  • Real-time feedback and adjustments
  • Immediate creative alignment
  • Direct accountability for vision and outcomes

That kind of clarity results in faster editing, more focused messaging, and visuals that stay on brand.


4. More Natural Performances from On-Camera Talent

When your subject is a CEO, a customer, or a team member—not a trained actor—a small crew helps create a relaxed, low-pressure atmosphere that encourages authentic delivery. A room full of lights, cables, and a dozen technicians can feel overwhelming. A lean crew setup feels conversational, allowing your on-camera talent to shine naturally.


5. High-End Gear That’s Light and Efficient

Modern equipment makes it easier than ever for small teams to capture large-scale results. At St Louis Video Production, our small crews are equipped with:

  • Cinema-quality cameras with high dynamic range and interchangeable lenses
  • Professional sound gear, including boom and lavalier microphones
  • Compact lighting kits that can simulate daylight or create moody, cinematic looks
  • Licensed drones capable of indoor and outdoor flight
  • AI-driven editing tools for quicker post-production without sacrificing quality

The result? Stunning visuals without the bulky footprint.


Why Businesses Choose St Louis Video Production for High-Impact Small Crews

At St Louis Video Production, we bring over four decades of expertise to every project. We are a full-service professional commercial photography and video production company that’s built for both studio and location shoots, using the right equipment and crew structure for each unique project.

We offer:

  • Custom video and photography services for all media formats
  • Licensed indoor and outdoor drone pilots for sweeping aerials and precision imaging
  • A private studio space ideal for interviews and customizable sets
  • Full post-production capabilities with AI-powered editing, motion graphics, and color grading
  • The ability to repurpose and reformat your footage for various platforms, from web and broadcast to internal communications

Since 1982, we’ve supported businesses, marketing firms, and agencies across the St. Louis area with dependable results and creative solutions. Whether it’s a brand video, testimonial series, or product shoot, we optimize every frame with the right-sized crew for the job.

Need high-end results without a production circus? Let’s talk.
St Louis Video Production is your partner for streamlined shoots, creative flexibility, and polished visual storytelling that resonates.

314-913-5626

stlouisvideoproduction@gmail.com

Give us a call or a text or an email. We’ll get back to you promptly if we’re out on a production. We are always available to meet you at your offices or in our studio to discuss your upcoming project.

Secrets to Great Event Photos and Video Clips

In today’s fast-paced digital landscape, capturing the essence of an event through photography and videography is essential for businesses and organizations. High-quality visuals can convey a message, create a connection with the audience, and provide valuable marketing material. Whether it’s a corporate conference, a product launch, or a community engagement event, producing exceptional event photos and video clips requires a blend of planning, expertise, and the right equipment. Here, we will explore the key elements that contribute to great event photography and videography, helping decision-makers ensure their next event is immortalized in style.

Supplement your main footage with B-roll—scenes that add context, such as venue details, decor, and guests mingling.

1. Pre-Event Planning

The foundation of successful event photography and videography lies in meticulous pre-event planning. This includes:

  • Understanding the Event: Familiarize yourself with the event’s goals, schedule, and key moments that need capturing. This understanding helps in anticipating critical shots and setting expectations with stakeholders.
  • Scouting the Venue: Visit the event location ahead of time to assess lighting conditions, potential backdrops, and any restrictions for filming or photographing. Knowing the layout will allow you to plan the best angles and setups.
  • Equipment Preparation: Ensure that you have the right gear for the event. This includes high-resolution cameras, various lenses, tripods, lighting equipment, and sound recording devices. Consider the need for drones if the venue permits aerial shots, which can add a unique perspective to your footage.

2. Lighting Techniques

Lighting can make or break your visuals. Here are some tips for managing lighting effectively during an event:

  • Utilize Natural Light: Whenever possible, leverage natural light sources. Positioning subjects near windows or outdoors can create beautifully lit images.
  • Bring Your Own Lights: In dimly lit environments, having portable lighting kits can help illuminate your subjects without harsh shadows. Softboxes and LED panels can create a flattering glow.
  • Adjust for Different Environments: Be prepared to adapt your lighting techniques based on the environment—bright banquet halls may require different setups than cozy, dimly lit venues.

3. Capturing Candid Moments

While posed shots are essential, candid moments often convey the true spirit of an event. To capture these fleeting moments:

  • Blend In: Move through the crowd unobtrusively to capture genuine interactions and emotions. A long lens can help maintain distance while still getting close-up shots.
  • Be Alert: Stay focused on the action. Events are dynamic, and the most memorable moments often happen unexpectedly.
  • Engage with Attendees: Building rapport with guests can lead to more natural, relaxed expressions. Don’t hesitate to introduce yourself and create a comfortable atmosphere for candid photography.

4. Storytelling Through Video

When it comes to video production, storytelling is paramount. Here’s how to effectively craft a narrative:

  • Plan Your Shots: Identify key moments to capture, such as speeches, audience reactions, and special performances. This will help you tell a cohesive story when editing.
  • Include B-Roll: Supplement your main footage with B-roll—scenes that add context, such as venue details, decor, and guests mingling. This additional footage enhances the final product and provides smoother transitions.
  • Capture Sound: High-quality audio is critical for videos. Use external microphones to ensure clear sound, especially when recording speeches or presentations. Ambient sound can also enrich the final product.

5. Post-Production Excellence

Editing is where the magic happens. Effective post-production enhances your footage and brings the event to life:

  • Select the Best Shots: Review all footage and select the most compelling clips. Focus on quality over quantity.
  • Use Editing Software Wisely: Familiarize yourself with professional editing software to create polished, visually appealing content. Consider color grading, transitions, and audio adjustments to enhance the overall quality.
  • Tailor Content for Different Platforms: Different social media platforms have varied requirements. Customize video lengths and formats to optimize reach and engagement.

Conclusion

Creating great event photos and video clips is a combination of strategy, technique, and creativity. At St Louis Video Production, we have been perfecting this art since 1982, providing full-service professional commercial photography and video production tailored to the needs of businesses and organizations in the St. Louis area.

Our experienced team utilizes the latest equipment and has a creative crew with extensive knowledge of diverse media requirements. From full-service studio and location video and photography to comprehensive editing and post-production, we can customize your productions to ensure success.

Additionally, our licensed drone pilots can fly specialized drones indoors, providing a unique perspective that sets your event apart. With our private studio lighting and visual setup, we can accommodate small productions and interview scenes, incorporating props to enhance your set. Whether you need assistance with setting up a custom interview studio or require sound and camera operators, St Louis Video Production has the expertise and resources to make your next video production perfect. Let us help you repurpose your photography and video branding to gain more traction in the competitive landscape.

Reach out to us today, and together, we can capture the essence of your next event with stunning visuals that resonate with your audience.

Mike Haller 314-913-5626 stlouisvideoproduction@gmail.com

Rock ‘n’ Roll Marathon – St Louis live corporate event video production.

Since 1982, we have been filming Live Corporate Events, Spring Shows, Concerts, Competitions, Theater Productions, and many more! Our primary responsibility is to capture the performance with the utmost care and professionalism. With Multi-Cam setups, high quality audio, and years of experience, we can provide these services at a variety of price structures including no charge to you or your company!

Our specialties include Video, Audio, Photography, Scripting, Creative Consults, and Coordination of our staff to meet your current and future needs.

Live corporate event video production

Live corporate event video production

Providing services to match your event; whether it’s a corporate conference, sporting event, interview panel, or any other type of live event, we can stream it live, edit and master the end product for digital download, hard copies in DVD and create a highlight video to share on any platform. Our pricing and packages are available at hourly rates with an up front quote, and are flexible to fit your needs.

We have a large network of qualified video crews, including editors, video camera operators, and photographers to fit your specific needs. Whatever the requirement, we can provide the hard working people and equipment to do the job right!

314-913-5626
Mike Haller, St Louis Video Producer
St Louis Video Production
stlouisvideoproduction@gmail.com

St Louis Video Production – Concept Creation and Marketing

As a St Louis, Missouri based video production company, our goal is to help be a part of our client’s success. Our primary mission and passion is to tell our clients’ stories, and to help share their messages. We provide corporate videos for events, web, marketing and training to accomplish the established goals.

We offer professional video production services with high quality craftsmanship in all phases of production, including project development, scripts and storyboards, talent and location scouting, on-location or in studio production. We also provide 3d animation, motion graphics and video marketing strategies.

St Louis Video Production on location.

St Louis Video Production on location.

Our clients come in all sizes. Companies large and small, advertising agencies, independent production companies, non-profit organizations and government.

314-892-1233
Rob Haller
St Louis Video Producer
St Louis, Missouri, USA | Video Production
stlouisvideoproduction@gmail.com

Clean your facility before your video production day.

Do you want your customers to know what you are all about? A professionally produced video is a great way to let them know. It offers you a chance to show your operation in its best light. So make the most of it.  If you are going to lay it out there for the world to see, make sure you get it right. Here are a few ideas how to prepare your facility for video production.

Before a video crew shows up, a basic first step is to clean your plant… or your office area. Clean up any clutter, and remove papers from desks. For most wide shots, less is more… so be ready to move things to an out of the way area for the shoot day.

For outside areas, try to have the landscaping look as good as possible. Again, remove any trash or clutter.

Take test pictures of your selected areas, and then examine them. Seeing things though the lens of camera is a little different than the naked eye. How is the lighting in your facility? How clean or cluttered does it look? Pass these shots along to your production crew. Include exterior photos too, taking note of when the photo was taken, and the direction in which the sun moves.

For interviews or testimonials, consider the use of a makeup artist to present your team at its best.

Take notes about the electricity available in the areas you will be recording. Make sure all available circuits are working.  The less time the crew spends searching for electricity, the more they can spend on capturing video.

Consider buying shirts to make associates look like a team. Not only does it look better on camera, but your employees might appreciate the gift.

Clean up your facility before the camera rolls.

Clean up your facility before the camera rolls.

Schedule taping to make best use of manpower. We can help you work up a schedule to make sure you have the right people available for each scene.

314-892-1233
Robert Haller, St Louis Video Producer
St Louis Video Production
stlouisvideoproduction@gmail.com
https://stlouisvideoproduction.com/

St Louis Film Production – The Layover

Planning the next shot, (l-r) Leisa Adkins, Dave Topping, Mike Haller, Rob Haller, William Macy, and David Adkins.

Planning the next shot for The Layover in St Louis, (l-r)
Leisa Adkins, Dave Topping, Mike Haller, Rob Haller, William Macy, David Adkins and Erika Hampson.

We had the honor of shooting with actor and director, William H. Macy on his recent stopover in St Louis for the filming of The Layover.

It was an early crew call at 5am to arrive, setup and work with Balloons over the Rainbow

They tethered a balloon for the actors and the shot with the skyline of St Louis as seen from the Gateway Geyser.

We were also fortunate to work with Canadian cinematographer, Mark Irwin.

The remaining cast and crew was a joy to create with, we truly experienced a great shoot.
Our firm, St Louis Video Production, received a credit on IMBD as well.

Mobile Marketing with Video Clips | St Louis Video Production

Provide instant rewards. With mobile marketing you can give your customers what they want, with no delays. Having a delay can make things lose their value or demand. People will participate in your marketing campaign hoping to get the promised reward. The quicker they get the reward, the happier they will be.

Shorten your URLs, both in text form and for QR codes. The more difficult and lengthy the URL is, the more complex your message or QR code will become. Make these simpler for people to access by using a URL shortening site, and customers will be happier with the end results.

Do your research. Understanding how mobile marketing works is the most important step to take before you get into it. Search for other marketing campaigns, and see which ones worked out well, and which did not. Having this information to back you up can put you on the successful track to marketing well.

Hire a consultant. Not everyone is technologically savvy, so if you are not so inclined, it may be best for you to hire someone to do your dirty work for you. You should look heavily into this person’s background to make sure they are respectful and professional, especially if they will be a permanent member of your team.

Video

With mobile users, text is far more influential than video, so remember that before developing your marketing campaign. Upwards of 88% of all mobile users deal in text messages, but only around 41% of them take the time to watch videos on their mobile devices. This obviously means text should be your bigger area of focus.

QR codes are the latest trend in mobile marketing. You want to put a bar code on your product, and the customer can then scan that with their smart phone. Once that bar code is scanned you can have it set up to link them so a coupon or video, really whatever you want that will bring more interest to your product.

Being aware of what tools are available to you can mean making more customers aware of your business! Understand the tools applicable to your mobile marketing campaign before you begin, to maximize the potential of things like audio, location-awareness and video. Have a solid idea of how to incorporate all of it into your promotions.

Use scannable QR codes to introduce your brand to customers. Link a QR code with a discount or coupon that is only found on the mobile application, product information, short video or another relevant item of value to the user. This is effective at getting customers familiar with your brand.

314-892-1233
Robert Haller, St Louis Video Producer
St Louis Video Production
stlouisvideoproduction@gmail.com
https://stlouisvideoproduction.com/

St Louis Video Production | News Announcer Set Design

Let us create your virtual production set.  We can create a set design for a news environment at your location or at our studio to convey your message.  Businesspeople the world over have begun to discover the power of video marketing in large numbers. Those destined to succeed with this type of strategy must first devote sufficient time to learning what types of techniques work best and which may be far less effective.

St Louis News Announcer

Do not allow your shyness to stop you from taking advantage of video marketing. When you are looking into the camera, talk as if you were talking to an old friend. This is a very simple and effective way to help yourself get over the discomfort of talking to people you don’t know.  We are also well-versed in teleprompters and can show you how easy they can work for you to develop flawless delivery of your video message.

 

If you have a brick and mortar store, don’t think online videos can’t work to promote your business. They can, and do. Start with a video tour of your shop, introducing yourself and showcasing your best products and services. Done correctly, video marketing can help personalize your business and reach new customers. So, turn on that camera and show the world why they should trade at your shop.

Editing is essential to creating a quality video. While filming your video, do not hesitate to cut or do multiple takes. Upload your video files to your computer and use a quality editing software to put segments together, get rid of unnecessary scenes and perhaps add some captions or some music.

When you create a video for marketing purposes, your viewer has to believe you. Anything faked within the video, be it, your backdrop or your demeanor, will throw them off. If you want them to believe what you’re trying to tell them, be honest, transparent and come off as warm and friendly.

Video marketing has been responsible for some amazing success stories in recent years. We can help you create your own success story!

314-892-1233
Robert Haller, St Louis Video Producer
St Louis Video Production
stlouisvideoproduction@gmail.com
https://stlouisvideoproduction.com/