For corporate video, first define your audience!
Marketing is about positioning and communicating your unique value proposition to a very specific audience. Your product or service won’t appeal to everyone. That’s good! In fact it probably won’t appeal to that many people at all. You have to ensure that you craft a message that is tailored to the specific concerns of your very well defined audience.
That sounds risky because if you narrow the focus of your message you have to leave some information out. That’s ok, the only thing riskier than that is leaving everything in. Here are some unique initial video shots for Missouri Manufacturing to be used in a series of new segmented marketing videos.
St Louis Video Producer
St Louis, Missouri, USA | Video Production
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