These questions, initially devised to produce accurate news reports, are also used or adapted to solicit information for a variety of non-journalistic objectives, from scientific research and job interviews, to the census and police reports.
For our purposes, we are interested in applying them to the creation of non-fiction stories from documentaries to informational videos. The backbone of all stories remains the interview and represents the gateway to your objective as storyteller: to bring insight and understanding to your cause.
The yardstick we use to measure an interviewer’s skill is his or her ability to ask the right questions of the interviewee to get what the audience needs to hear. Entire bodies of work have been published around the subject of best practices for conducting successful interviews. Our producers understand these best practices and know how to use them.
Robert Haller, St Louis Video Producer
St Louis Video Production