Integrate Mobile and Video Marketing Into Your Business
We live in a new an improved digital age. For any business desiring to be competitive in this market adjustments in reaching the consumer must be made. Mobile marketing is more of a necessity than ever now that so many consumers access data via their mobile devices.
QR codes are the latest trend in mobile and video marketing. You want to put a bar code on your product, and the customer can then scan that with their smart phone. Once that bar code is scanned you can have it set up to link them so a coupon and a promotional video will bring more interest and attention to your product.
Being aware of what tools are available to you can mean making more customers aware of your business! Understand the tools applicable to your mobile marketing campaign before you begin, to maximize the potential of things like audio, location-awareness and video. Have a solid idea of how to incorporate all of it into your promotions.
Include audio and video in your mobile marketing strategy. Mobile marketing is more than text messages and e-mails. Today, with faster mobile download speeds, audio and video are key components to any successful strategy. Consider offering video podcasts, short audio interviews or live, on-the-scene video to your media mix.
Take advantage of everything a mobile device has to offer. Innovation is happening very quickly in the mobile marketing arena, and much of it is driven by the quick innovation occurring in mobile hardware. Look at what the new devices have to offer and add their new abilities into your mobile marketing tactics. Just in the last two years, new hardware innovations that have affected mobile marketing have included front-facing cameras, location awareness and high definition video recording.
With the tips and advice in this article you can position your business to take advantage of mobile marketing. Doing so can have the potential to widen your consumer base and profitability potential. If you want to be a true contender for the consumer dollar mobile and video marketing needs to be a serving on your marketing plate.
314-892-1233
Mike Haller
St Louis Video Producer
St Louis, Missouri, USA | Video Production
St Louis Video Production, Inc. 
Written
on 06/12/2014